BookMachine newsletters

With information on a job opportunity and the Christmas Party, here are the latest BookMachine newsletters:

Events | Membership | Training | Industry insights | Publishing tips | Hire us   WEEKLY BOOKWRAP   Design | Digital | Editorial | Marketing & Publicty | Production | Business   The reinvention of storytelling Alison Jones ‘Because we are sharing and re-performing the stories by tweeting them, and screen grabbing, and sending them around, the stories that survive now are the ones that can survive that re-performance… Memes are much closer to the oral storytelling structures of pre-Gutenberg worlds than they are to the literate, technical stories of the last couple of hundred years.’   Read more   Becoming the change we want to see: #Inclusivityconf17 Alice Geary 'Publishing is a cosy industry that’s never had to change,' he told the audience, 'but if the financial services industry can change, then the guardian-reading, quinoa-eating publishing world can too.'   Read more   Podcasts are trending - here's how to start now Melissa Flickinger Podcasts have steadily gained popularity over the past few years with more people looking for on-the-go entertainment as they multitask through hustle and bustle of daily life. Here are some tips on choosing a format, creation tools and publishing them.   Read more   My top 5 tips on designing social media graphics Annette Peppis It’s a fact that posts which are illustrated have a much higher success and click-through rate than those that aren’t. If you want to create smart and legible social media graphics, just follow my 5 easy guidelines.   Read more   How to get GDPR-ready Gordon Owen In over simplistic terms think three things that you should be able to answer if an individual or ICO were to ask you: What personal data have you got on each individual? Why have you got it? What are you going to do with it?   Read more   BookMachine Works welcomes leading publicist to the team BookMachine We are thrilled to now be joined by Claire Maxwell, experienced publicist and former journalist. Having worked at some of the UK’s leading publishing houses including Canongate Books, Claire has implemented PR campaigns that have seen titles rocket up the bestsellers charts.    Read more   EVENT: 04/12/17 Eat, Drink and Be Merry! 06/12/17 Jingle & Mingle - Christmas Party             Fancy blogging for BookMachine? Use this form to pitch your idea   Would you like to advertise here? Get in touch             See you next week! Sam & the BookMachine Team     © BookMachine 2016 | We love your books

Events | Membership | Training | Industry insights | Publishing tips | Hire us   WEEKLY BOOKWRAP   Design | Digital | Editorial | Marketing & Publicty | Production | Business   Building Inclusivity in Publishing Conference [EVENT REPORT] Abbie Headon Simon Dowson-Collins of HarperCollins ... called for us to be ‘colour-brave’, not ‘colour-blind’, and to overcome our reluctance to talk about race – because that’s the only way we’re going to bring about change.   Read more   Photos your designer doesn't want you to send them Annette Peppis I have lost count of the amount of times I am asked by a client to design a high-end publication or a book cover – only to be supplied with sub-standard pictures. Often, the type of images you need are not readily available in photo libraries so a different approach has to be taken. Here are some guidelines for you to ensure your marketing materials are up to scratch and your products and services are shown to the best possible advantage.   Read more   When book covers get it wrong Kate Ellis I remember how heartbroken my director was when one of her books just wasn’t selling. We tried everything we could think of to push it: competitions, intriguing tweets, quotes from the book, blogger reviews, book/TV comparison hints… nothing was working. And we knew why: the cover. But it was too late.    Read more   Art Director [JOB POSTING] The Quarto Group Quintet Publishing, part of The Quarto Group, is looking for an Art Director to join their busy team based in central Brighton from January 2018.   Read more   Fact Checking: Vital or a waste of time? Sara Donaldson I spend a lot of my time editing non-fiction; no matter how much I love fiction, the factual stuff takes up more of my time at the moment. And with factual editing comes fact checking ... There are a number of ways to deal with fact checking, and it's best to lay it down right at the start:   Read more   Why designing a logo isn't just a question of drawing something pretty Gwyneth Box When you are commissioning a logo for your company, it’s very easy to lose sight of the main reason for the design: your logo is part of your marketing strategy, intended to appeal to your clients and to allow them to easily recognise your products. As always, it’s important to remember that even if you own the business, you are not necessarily one of your target audience. Essentially, then, you don’t need to like your own business logo.   Read more   EVENT: 04/12/17 Eat, Drink and Be Merry! 06/12/17 Jingle & Mingle - Christmas Party               Fancy blogging for BookMachine? Use this form to pitch your idea   Would you like to advertise here? Get in touch             See you next week! Sam & the BookMachine Team     © BookMachine 2016 | We love your books

Events | Membership | Training | Industry insights | Publishing tips | Hire us

WEEKLY BOOKWRAP   Design | Digital | Editorial | Marketing & Publicty | Production | Business

How publishers can utilise artificial intelligence (AI) Zsofia Macho There is no AI that can do everything: there are separate little systems specialized to solve one problem or another. As a publisher, you’ll have to decide which problems you can solve with current AI solutions and which ones to implement.   Read more   Alexa, Siri and Google Assistant: Where are VPAs leading the publishing industry? Joe Wikert We’re only scratching the surface of VPA potential today and these technologies can help us take the next steps in breaking free of the limitations with today’s mostly container-based content model.   Read more   The habit that actually decreases your productivity Norah Myers I’ve adapted these tips from Arianna Huffington’s video, career counsellor Suzanne Collier of BookCareers, and entrepreneur Marie Forleo. They have all provided email management advice that helps to get more done in less time and keeps you prioritizing work over emails.   Read more   Art Director [JOB POSTING] The Quarto Group Quintet Publishing, part of The Quarto Group, is looking for an Art Director to join their busy team based in central Brighton from January 2018.   Read more   Translating Poetry: A thorny problem Sue Burke Italians say tradutore, traditore, “translator, traitor”: translations often betray the meaning, no matter how hard the translator works. Yet these challenges are what makes translating poetry as much fun as writing it.   Read more   Free Event: The Copyright Card Game BookMachine Copyright does not need to be a subject to be afraid of and through using the Card Game, participants will have a clear framework for tackling copyright queries that they receive as well as a useful set of resources of where to go to get further information.   Read more   EVENT: 04/12/17 Eat, Drink and Be Merry! 06/12/17 Jingle & Mingle - Christmas Party               Fancy blogging for BookMachine? Use this form to pitch your idea   Would you like to advertise here? Get in touch

See you next week! Sam & the BookMachine Team     © BookMachine 2016 | We love your books     'tis the season to sparkle...  Good afternoon! Last week we invited you all to Jingle & Mingle - an evening of Christmas celebrations in London. This week, we have Christmas party number two for you - Eat, Drink and Be Merry! - for everyone living or working, in and around the Oxford area. The party is FREE for BookMachine, OPUS and SYP members and £5 for everyone else who would like to celebrate with us. Join us for drinks on arrival and a chance to Eat, Drink and Be Merry with the sparkliest people in publishing!    Book ticket here   Members, please check your latest email for the code. There are also a couple of tickets left for 'How do you know that your rights are alright?' this Thursday in London. We look forward to celebrating with you all.     See you soon! Laura Summers (BookMachine, Co-founder)     Copyright © 2017 BookMachine, All rights reserved. You are receiving this email because you either attended a BookMachine event, or signed up for the mailing list. Our mailing address is: BookMachine 6 Mitre Passage (8th Floor) Greenwich Peninsula London, - SE10 0ER United Kingdom Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list