Friday, 1 December 2017

PTC Metadata Power Course 7 February 2018 & Introduction to Maketing 6 February 2018

The Publishing Training centre Introduction to Marketing Course is on 6 February 2018 and the Metadata Power half-day Course takes place in February, full details below:

Grow your potential in 2018

Metadata Power is crucial in maximising publisher sales through the digital and print supply chains. How good are the skills in your team? Enough to take a book from languishing at number 939 on Amazon bestsellers to a top ten listing? Our course, designed in partnership with BIC, will show you how to achieve that listing.

Metadata Power 

Half-day course, 7 February 2018

Our workshop takes the approach of starting from the “outside” (i.e. what does the end consumer/retailer see) and then working back to the inside (i.e. publisher) view; working from what is successful in the market place and the metadata story behind it and by contrast looking at the metadata story behind something less successful.
Learn more and book here.

Introduction to Marketing

One-day course, 6 February 2018

The marketing department of a publishing company is an exciting place to work, but understanding both your part in the business and what you are trying to achieve is crucial when both budget and activity have to be spent as effectively as possible.
Learn more and book here.
ptc The Publishing Training Centre
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