We would like to say a huge thank you to Abbie Headon
who has been commissioning and editing BookMachine blog posts
since the start of this year. Here is your monthly roundup of
what she curated during September. We hope you enjoy reading it
as much as we have.
Don't forget to come and meet us in real life! This Wednesday we
are running an event with The
TLS called Must read - must buy?
At this event our expert panel, selected by The TLS team, will
discuss how to measure book coverage. Do authors, reviewers, and
publicists feel their efforts are worthwhile? Find out on
Rebranding: more than just a publicity exercise Emma
What an exciting week! On Monday, Bibliocloud
emerged from its start-up chrysalis to become Consonance.
Along with this new name, chosen to reflect the harmony our
software brings to publishing teams, we have a new website, new
typography, new logo and new UI.
Orenda Books: a small company that has built a big
My mission is clear: I want to publish beautifully written books
by exceptional authors from around the world, and even if they do
fall into the category of ‘genre fiction’, they all add something
new, offer a fresh take, push the genre in an exciting direction,
or simply offer a superlative example of how even tired genre
books should be written.
How to get the most out of commissioned images Rosamund
As a freelance book designer I am frequently sent photos or
illustrations that have been commissioned ahead of the design;
this results in compromises in format, or design style, being
made at layout stage.
Content is still king: The first State of Media
and Publishing in Digital meetup Francesca
How can traditional as well as digital publishing business models
stay relevant and profitable in this forever evolving,
algorithm-driven, unpredictable consumer world? What can
publishers do to keep on top of the game as advertising models
and social media strategies keep the business in a constant state
Studio Care 101: How publishers can look after
their audiobook studios Neil
Before there were books there was storytelling, and audiobooks
remain to be the most intimate of reading experiences. Having an
actor cast specifically to voice characters exactly as they were
imagined by an author is a wonderful way to experience stories,
and audio publishers work closely with their recording studios to
make that magic happen. But how can we be doing this better?
The next BookMachine event is this month and it will cover
everything you wanted to know about coding but were too afraid to
ask! As always Unplugged events sell out quickly and we now have
just 5 tickets left.
We will be kicking off October with another event with the TLS. Michael
Caines has programmed the evening by picking an eclectic panel for
a crucial conversation about the conversation... tickets are only £5 until 19th
September (£8 thereafter).
We hope you can join us either as a member (you can then attend
all of them!) or for the events that take your fancy.
London with TLS: Must read – must buy? Wednesday 3rd October 2018
From 6.30pm King's Cross, London
Book groups and academic seminars, Amazon reviews and Goodreads,
newspapers and little magazines, radio shows and literary podcasts
and sometimes even TV shows – in terms of form, tone, quality and
everything else, the contemporary conversation about books and
ideas can seem a thing of infinite variety. But how much does any
of it help the books business – if it can be measured at all? And
what do authors, book reviewers, publicists and all the other
interested parties make of it all? Join us and an eclectic panel
for a crucial conversation about the conversation . . .
Unplugged: What happens when marketing and publicity collide?
Merging offline with online for maximum impact. Wednesday 28th November 2018
From 6.30pm King's Cross, London
Marketing and PR increasingly come together in on and off-line
environments, blurring boundaries of traditional activity with
cross-team campaigns. The rise of social, community and
experience/events have merged two departments into one. Effective
storytelling is now at the heart of campaigns, content marketing
and digital channels.
But what has happened to core publicity and marketing functions in
the meantime? How are teams working and changing to respond to this
new environment? And how can you adopt these new approaches on a