Here are the latest newsletters for my followers to peruse:
Karen, enjoy this week’s
newsletter from BookBaby!
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Do you have
questions about how to assemble your book’s copyright page? Here’s a
breakdown of what information you should include and how you should
present it. Read
more.
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Expand your approach to book sales to include
retailers other than bookstores. The more strategic you are about
where your book is available, the more likely your target buyers
will be to find and buy it. Read
more.
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The first step toward success as an independent
author is educating yourself about everything involved with
self-publishing. It’s what your book undoubtedly deserves. Read
more.
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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Edgar Allan
Poe’s notion of “unity of effect” describes his belief that
everything in a written work must lead toward the denouement,
starting with the first word. Read
more.
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When embarking on his Kickstarter campaign, author
Chuck Miller looked to other campaigns for ideas. He checked all
the boxes, from producing videos to creative donor rewards, on his
way to achieving his goal. Read
more.
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There’s this cult of the opening sentence, as if
crafting a perfect first line is the only key to writing a
best-selling novel. Here’s my take: it isn’t. Read
more.
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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NEW! Self-publishing packages tailored to your
book.
These new publishing options make it easy to decide what’s right
for your book. But if you’re still not sure, call us at 866-707-0024
and one of our Publishing Specialists will help you find your way.
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The
essentials for a professional book release.
Learn
more
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The
best way to print, publish, and promote your book.
Learn
more
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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I'm
pretty peeved this morning,
Sorry for the foul mood, but I'm angry at all the fraudulent
companies trying to take advantage of authors with phony
book-marketing and promotion schemes. What set me off? I got
solicited by one of them just last weekend. And boy, did they make
a mistake trying to scam me because I'm naming names and coming
after them.
The call came up on my cell phone from a 619 area code and looked
legit. When I answered, I immediately knew I was talking to someone
at a foreign telemarketing boiler-room operation. I was going to
hang up—but a few words into his pitch, I knew I had to learn more.
The guy on the phone said he was from Readers Magnet and that the
publisher of my book—he mentioned them by name numerous times—had
contacted his company, gave them my phone number, and asked them to
reach out to me. He said my book showed incredible sales potential,
and with just the right marketing and promotion, I could hit
best-seller status within days. He made it sound very convincing
that my publisher and Readers Magnet had a working arrangement to
find the best authors and books for this very special offer. I
asked a lot of questions: How did they get my phone number? Why was
my book selected? What kind of marketing packages did they
offer?…Until I couldn't take it anymore.
"You've made a big mistake," I told him. "Yes, I
have a book, The End: 6
Steps To Take Your Manuscript To Marketplace In 6 Weeks. And yes, my publisher
is BookBaby."
"But BookBaby doesn't have any agreement with your scammy
company to contact authors. How do I know? Because I know everyone
BookBaby does business with. It's your bad luck that you happened
to try to scam the president of BookBaby, and you need to cease and
desist these illegal telemarketing schemes." I may have used
more colorful language and the call ended rather suddenly. We're
discussing the next steps to try to shut them down, including
working with the Consumer Protection Agency or taking up our own
civil legal action.
Let me be clear: BookBaby has no relationship with slimeball
fraudsters like Readers Magnet. And we never, ever give away our
authors' information to anyone else. If you happen to get one of these
calls, please email our customer service team at support@bookbaby.com.
Readers Magnet is one of a growing number of Philippine-based fake
publishing and marketing companies that try to extract enormous amounts
of money from unwary writers through outrageously priced phony
book-marketing services. Read this article that lists many of these
bad actors
as compiled by Victoria Straus, the co-founder of the publishing
industry watchdog group Writer
Beware,
that has been tirelessly exposing frauds like Readers Magnet and
many others.
It's unfortunate that authors need to be aware of scammers and
learn how to avoid them. Like everything else, it's buyer beware,
so research any company you're considering before signing any
contract. I encourage you to check out this post I published months
ago that provides tips on "How To Spot Self-Publishing Scams."
Don't fall prey to these scammers and become another cautionary
tale. And if someone from Readers Magnet or any other company on
Writer Beware's list calls you—give them a piece of your mind and
hang up! Feel free to insert your own colorful language before you
do.
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All the best,
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Steven Spatz
President, BookBaby
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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Audiobooks are growing in popularity and market
share, but independent authors should focus on the more
foundational aspects of publishing and promotion that will bring a
higher return on investment. Read more.
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When my first book was being
published, I toyed with the idea of using a pen name for about
three seconds. Looking back, I may have missed an opportunity. Read more.
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There are rules and expectations that form a bond
between writer and reader. But that’s so traditional. If you want
to confound and frustrate readers and stop them cold in their
tracks, these 39 tips will help. Read more.
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Marie Kondo’s animism when dealing with all your
"stuff" peddles the concept of perfect control over your
things instead of letting your things control you. Writers, we can
take a page out of Kondo’s book. Read more.
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Amanda Hocking’s story might strike some as a
one-off or a product of luck, but her success was a product of
great writing and smart decision-making. And since she was a
self-published author, she got to call the shots. Read more.
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The list of favorite books on
writing can be very different from one author to another. So where
do you start? I’ve scoured 10 "top" lists to see which
titles spanned the gamut. Here’s what I found. Read more.
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Even if you’re not a writer by
trade, it doesn’t mean you can’t become an author. You’ve got a
story born from your life and business experience. Aren’t you ready
to share your life story with the world? Read more.
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Writing isn’t just a young
person’s game. Many authors who didn’t start writing until they
were in their fifties, sixties, and seventies (and older!) have
made their mark with critics and readers. Read more.
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One tactic to selling and making
money from your poetry is to pursue outlets other than bookstores.
This post can help you think creatively about how to make a dime
selling rhyme. Read more.
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Creating videos can be as satisfying as writing
books, so don’t be afraid to extend your communication outreach to
new dimensions by producing an inexpensive, but compelling, book
trailer. Read
more.
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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Amazon
is one of the best places to sell your book, but not the only
place. We’ll help you take advantage of Amazon’s best book
promotional tools—like Amazon KDP Select—and make
your book available for sale around the globe. And you can do it
all with one BookBaby account.
Publish, promote, and profit worldwide with these book distribution
services:
Publish
your eBook on Amazon Kindle
When you publish on Kindle with BookBaby, you can reach millions of
readers, you collect 100% of your net royalties, and we’ll even
convert your book to Kindle’s preferred format. Expand
your readership.
Promote
your eBook with Amazon KDP Select
Stimulate book sales with KDP’s exclusive promotional features and
then sell your book around the world with our distribution network.
Start
promoting.
Sell your
printed book with Print On Demand
Make your book available to the largest network of global
booksellers, libraries, and online retailers, including Amazon,
Powell’s Books, Barnes & Noble, Ingram, and more. Take
your book everywhere.
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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Let’s
start this Happy New Year with a question,
Are you the type who packs up the decorations right after the
holiday, almost before the last jingle bell rings? (Raises hand!)
Or are you content to enjoy all the winter months in the glow of
colored lights flickering out one by one, amid dusty ornaments and
a parched tree?
Early last year, Marie Kondo burst onto the scene, preaching the
concept of “control” over our worldly possessions. Her Netflix
series, Tidying
Up, set online viewing records and triggered massive
donations to thrift shops around the globe.
But Kondo’s lessons go beyond the junk in the back of our closets.
Writers can benefit from her guidance by eliminating the clutter in
our writing. Have a look at BookBaby Blog contributor Kathy Edens’
take on the Marie Kondo style of writing in “What Marie Kondo Can Teach Us About
Decluttering Our Prose.”
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All the best,
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Steven Spatz
President, BookBaby
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© BookBaby
7905 N.
Crescent Blvd., Pennsauken, NJ 08110
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